3. Scan title, authors, and oh! CONFLICTS OF INTEREST
Does the title match the conclusion by the media? Who are the authors and where are they coming from? And importantly, who funded the research?
*The image used is a real-life example of a paper on the effectiveness of the Pfizer vaccine against COVID-19. You can see an author reported funding from Pfizer on this paper. Some authors do not report it, even though they should.